You just developed a new 'Eat Healthy at Work' website for your organization.
Based on the diffusion of innovation model, which group will you want to target first?
Laggards.
Innovators.
Late majority.
Early adopters.
The Correct Answer is B
Based on the Diffusion of Innovation model, you would want to target Innovators first when launching a new product or service.
Innovators are those who want to be the first to acquire a new product or service.
They are risk-takers, price-insensitive, and are able to cope with a high degree of uncertainty.
Innovators are crucial to the success of any new product or service, as they help it to gain market acceptance.
Choice A, Laggards, choice C, Late majority, and choice D, Early adopters are not the groups you would want to target first according to the Diffusion of Innovation model.
Nursing Test Bank
Naxlex Comprehensive Predictor Exams
Related Questions
Correct Answer is A
Explanation
The psychomotor domain involves physical movement and coordination.
Evaluating learning in the psychomotor domain would involve observing the participant’s ability to perform a physical task, such as palpating their pulse and correctly counting it.
Choice B is not the correct answer because describing how to check blood pressure involves cognitive knowledge rather than physical movement or coordination.
Choice C is not the correct answer because differentiating between two different types of vitamins involves cognitive knowledge rather than physical movement or coordination.
Choice D is not the correct answer because verbally stating the reasons for checking heart rate before taking medication involves cognitive knowledge rather than physical movement or coordination.
Correct Answer is A
Explanation
According to the Transtheoretical Model, an individual who has already made small changes and is ready to take action in the next month is at the preparation stage.
This stage is characterized by making a commitment to change.
The individual intends to take action within the next month and may already be making small changes.
Choice B, beginning action stage, choice C, precontemplation stage, and choice D, contemplation stage are not stages where an individual who has already made small changes and is ready to take action in the next month would be according to the Transtheoretical Model.
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